A Fresh Look, Same Mission: Q&A with Our Executive Director, Elizabeth Kurtz

Smiling group of CFH Employees standing outdoors in new branded t-shirts.

After nearly 15 years with our original brand, we realized our look hadn’t evolved with our work or our community’s needs. While our mission has remained rock solid — helping families achieve financial self-sufficiency and long-term housing stability — how we present ourselves needed to catch up with who we’ve become and where we’re heading.

Break the Silence

“Break the Silence” highlights the hidden trauma of families experiencing homelessness sharing personal stories to advocate for compassionate policies, community awareness, and systemic support to address housing insecurity.

Equity: The Courage to be Unfair

“Equity: The Courage to Be Unfair” argues for targeted, over‑equalizing efforts like focused training, housing subsidies, and workforce programs to counter systemic inequality and level the playing field.

Bootstraps – Economic Mobility Mythology and Injustice

“Bootstraps” rhetoric overlooks systemic barriers like segregation, wealth gaps, and unequal social capital and perpetuates injustice by blaming individuals instead of reforming policies, hindering true economic mobility.